# Becoming the **world leader** in hair & beauty industry insights

## We're becoming the global voice of **industry leading salon** **experience.**

We're progressing from a review platform to a data and insights powerhouse for the hair and beauty industry.

The world is starting to see the power of these insights, giving customers a voice and businesses the power to make positive change to the industry.

**Our mission**  
To supply an **industry-leading** platform that successfully aligns customer feedback and data to **transform salon experiences.**

There are several parallels between our services around data and what people need from a salon itself. Customer service, attitude, value, cleanliness and the actual end result will all influence our client's overall experience.

**Adam Thomas**  
CEO, salonspy

**How it works**

## A new purpose, aligned with our ambition

Why  
To be the global voice of industry leading salon experience.

How  
We provide salon owners with verified customer data, behaviours and trends, to grow salons and reputations.

What  
We deliver insights from customer reviews through an industry leading data platform.

## salonspy explained, **in two glorious minutes**

salonspy features - YouTube

Tap to unmute

[salonspy features](https://www.youtube.com/watch?v=2U4HX_uagk8) [salonspy](https://www.youtube-nocookie.com/channel/UC56jE4ZWT5q0eM-6j10K7BQ)

salonspy20 subscribers

**Features**

Discover the potential of salon insights

Actionable, real-time insights from each location, team member, their education plans, and your KPIs.

[All features](https://www.salonspy.com/en-gb/plans/)

**Integrations**

Salon software integrations

## Industry insights and platform updates

[Google reviews update 2026](https://www.salonspy.com/news/google-reviews-update-2026/)  
By Adam Thomas  
4th Jun 2026

[salonspy 2024 Press Release](https://www.salonspy.com/news/salonspy-2024-press-release/)  
By Kirstey  
4th Sep 2024

[salonspy Awards 2024](https://www.salonspy.com/news/salonspy-awards-2024/)  
By Adam Thomas  
3rd Sep 2024